Social media, newspapers, websites and mobile apps are ways that consumers can find store promotions. Promotions resonate with the consumer, leading to in-store and online purchases. RetailMeNot, a coupon-hosting website, recently released its report titled The Significant Impact of Promotions Across the Multi-Channel …

Walmart will be doing away with minimum wage in the beginning of 2015, according to a Forbes article. Walmart CEO Doug McMillon made this promise in October, but has now hinted at a deadline. “We’re going to make changes in a few months …

Using mobile platforms to engage customers will attract young shoppers, according to a recent webinar. Pat Murphy, vice president of mobile relationship management for FunMobility, and Linda Roark of California-based Pete’s Ace Hardware, addressed the mobile best practices for hardware stores …

Recently, green practices and making a home more efficient and environmentally friendly have become important to consumers. However, how many of them actually feel that they live in a healthy environment? Houzz, called the “Wikipedia of exterior and interior design” by CNN, surveyed more than 800 …

What is the newest color trend for 2015? Marsala. Picked by the Pantone Color Institute®, this reddish brown color is reminiscent of wine. In fact, the name Marsala comes from a wine produced in the city of Marsala, Italy. “This …

There are many ways to reward employees without handing out bonuses or promotions. Sometimes a heart-felt “thank you” can go a long way. The following Inc. article provides a list of 20 techniques to reward employees without “spending a dime.” While …

Online shopping and purchasing have become mainstream within the United Sates. “Between 2008 and 2013, e-commerce sales grew ten times faster than in-store retail,” according to a McKinsey & Company article. Not only are consumers using their smartphones and tablets to …

There are only 26 days between Black Friday and Christmas this year, meaning brick-and-mortar stores will be busy and online shopping carts will be full during the coming weeks. According to an infographic by Invesp, U.S. retail commerce is expected to …