The Home Improvement Research Institute (HIRI) released its 2024 Home Improvement Retail Selector Study in late 2024. The study looked at the customers’ motivations to shop at brick-and-mortar locations for their home improvement needs. For 49% of respondents, offering a variety of …
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Alternative Paint Shades for 2025 Colors of the Year
Deep blues, yellows and warm browns are top colors of the year for major brands in 2025. Stay on top of the trends and stock alternatives for these colors for customers in the new year. Blue Shades Slumber from Dunn-Edwards …
Read More »Valspar Names Blue Hue “Encore” Its 2025 Color of the Year
Eco-Friendly Paints to Give Your Customers Options
Picking a paint color is challenging enough for some customers. On top of needing to choose their color, some are also looking at the chemicals used in the paint and seeking alternatives to traditional acrylic or oil paint. Hardware Retailing shares …
Read More »Finding Your Edge: Combine In-Store and Digital Marketing to Boost Paint Sales
In the fourth quarter of 2023, e-commerce accounted for $324.8 billion in total retail sales. This amount is a 7% increase from the same period in 2022, according to the U.S. Census Bureau, indicating a shift in consumer behavior toward …
Read More »Finding Your Edge: How to Combine In-Store and Digital Marketing to Boost Paint Sales
In the fourth quarter of 2023, e-commerce accounted for $324.8 billion in total retail sales. This amount is a 7% increase from the same period in 2022, according to the U.S. Census Bureau, indicating a shift in consumer behavior toward …
Read More »The Wonderful World of Wallpaper: How to Tap into a Resurging Trend
Like most design trends, history repeats itself. As many DIYers are opting for wallpaper instead of paint during their remodel, this is a time for your store to tap into this design trend. The global market size of the wallpaper …
Read More »Advanced Paint Sales Training Now Available
If you want to differentiate your paint business from everyone else in the market, you’ll need competent and confident employees. The North American Hardware and Paint Association (NHPA) now offers another tool for your training arsenal. Advanced Paint Sales is …
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