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Tag Archives: technology

Email Marketing — An Affordable Advertising Opportunity

Thousands of retailers around the world are using email marketing to educate their customers, advertise their businesses and create a personal relationship with their customers, but unfortunately, thousands of other retailers are ignoring this excellent, affordable advertising medium. Email provides …

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Amazon’s Mobile POS System

Amazon is ready for a fight in what has become a boxing ring filled with mobile point-of-sale providers. But it might have the early advantage against the reigning heavyweight champ thanks to a generous pricing model for first-time users. Amazon …

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State of Retailing Online Report Reveals New Data

Change is inevitable and while for retailers, change can be exciting, nailing the basics like search engine optimization and e-mail marketing can be overwhelming. But Shop.org’s recent The State of Retailing Online 2014 Report shows why its more important that …

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Using Technology to Help Your Shoppers

The retail industry is brimming with technological advancements. From beacons and in-store analytics to augmented reality, wearable tech, and 3-D printing, there certainly isn’t a shortage of gizmos that merchants can use in their stores.  Be that as it may, …

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The New-Age Time Clock

According to a recent article from the National Retail Federation, a new app allows retailers and other employers to “see” employees as they clock in and out, verifying identities and delivering individual messages. The app, Timesly, is the world’s first …

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Shoppers Turn Away from Brick-and-Mortar

According to a recent Wall Street Journal article, U.S. retailers are facing a steep and persistent drop in store traffic, which is weighing on sales and prompting chains to slow store openings as shoppers make more of their purchases online. …

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New POS Virus Detected

The U.S. Computer Emergency Readiness Team, a division of the Department of Homeland Security, issued a warning to retailers about a new POS malware hack that has been detected. Dubbed “Backoff,” the family of malware exploits has been found in …

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