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Tag Archives: research

Homeowners Make Project Plans for 2019

Click the picture to download a PDF of this story. By Kate Klein, kklein@nrha.org Fewer homeowners are planning projects to redo, improve, repair or maintain their houses early in 2019 compared to the year prior, according to fourth-quarter research from the nonprofit Home …

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When Aging Motivates Major Bathroom Remodels

bathroom remodels

Homeowners who are planning to accommodate their own aging or that of close family members are more likely to invest in major master bath upgrades in their homes, according to recent research from the home improvement website Houzz. In fact, …

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Returns and the Customer Service Experience

Click the picture to download a PDF of this story. The weeks and months after the winter holidays tend to be heavy on returns­—and retailers’ return policies can greatly impact future customer loyalty. Retailers, on average, expect 11 percent of their 2018 …

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After-Christmas Shoppers Offer More Potential Sales

Christmas

The year 2018 has been strong for holiday shopping, but the spending hasn’t ended yet, even though Christmas is over, according to the National Retail Federation. In fact, 68 percent of holiday shoppers planned to keep shopping during the week …

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When Homeowners Invest in the Master Bath

Click the picture to download a PDF of this story. U.S. homeowners who remodel their master bathrooms are willing to invest in creating functional, attractive spaces. In fact, they typically spend about $7,000 on their master bath projects, according to a bathroom …

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Emphasize the Priorities of Remodelers

remodelers

Click the picture to download a PDF of this story. By Kate Klein, kklein@nrha.org Attracting or keeping pro remodelers’ business requires focusing on what matters most to them. Many of the home remodelers who participated in a contractor study from the Home Improvement …

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Federal Changes to Housing Affordability

housing

Homeownership benefits home improvement retailers for clear reasons, including the fact that homeowners maintain and upgrade their houses with products retailers sell. Buying, though, is more difficult than it used to be, due to high prices and a limited number …

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