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Lowe’s Adds to Customer Experience Team

Joseph Mabry
Joseph Mabry
Michael McDermott
Michael McDermott

Lowe’s announced that Joseph M. Mabry has been named strategy and experience design executive, while Michael P. McDermott has been promoted to chief merchandising officer, replacing Michael A. Jones, who will assume the role of chief customer officer, effective April 30.  Both Mabry and McDermott will report to Jones.

In his new role, Mabry will focus on developing U.S. strategy, aligning experience design and building a capabilities roadmap that delivers compelling, differentiating, omni-channel customer experiences across the company’s U.S. business.  He will retain responsibility for digital interfaces, including Lowes.com and ATGstores.com.

McDermott will be responsible for the merchandising offering for Lowe’s U.S. business, pricing and promotion, and all global sourcing activities.  He joined Lowe’s in 2013 as SVP, general merchandising manager-building and maintenance.

About Amanda Bell

Amanda Bell was an assistant editor of Hardware Retailing and NRHA. Amanda regularly visited with home improvement retailers across the country and attended industry events and seminars. She earned a degree in magazine journalism from Ball State University and has received honors for her work for Hardware Retailing from the Association of Marketing and Communication Professionals.

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