Entering 2021, many within the home improvement industry proceeded with caution. Even though 2020 was rife with heartache, turmoil and disruption at a global level, home improvement was one of the few shining stars. Homeowners took their forced time at …
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HIRI Predicts Additional Growth for U.S. Building Products Market
The Home Improvement Research Institute (HIRI), the nation’s leading resource for market research concerning the home and building products industry, forecasts the total U.S. building products market will build on its already exponential growth of 2020 and 2021. HIRI predicts …
Read More »Discover the Most Popular DIY Projects This Quarter
Understanding which projects are growing in popularity helps you strategize for success. The Home Improvement Research Institute (HIRI)’s Q3 Consumer Project Planning study can help guide your merchandising and marketing to boost sales through the rest of the year. Enjoying …
Read More »4 Smart Home Trends to Watch
Smart home technology is becoming more affordable and more popular among homeowners. From Wi-Fi enabled speakers to video doorbells and lightbulbs controlled by smartphones, smart technology brings new levels of safety and customization to DIYers. New data from the Home …
Read More »How DIYers Are Tackling Home Improvement
New data from the Home Improvement Research Institute (HIRI) is revealing what projects DIYers across the U.S. are focusing on near the midpoint of the year. For nearly a decade, HIRI has polled roughly 3,000 homeowner each quarter to understand …
Read More »Shedding Light on What Motivates Your Shoppers
In April, home improvement sales grew 33 percent from the year prior, fueled by continued DIY momentum. New data from the Home Improvement Research Institute (HIRI) reveals what projects DIYers are completing and what’s motivating them to tackle these home …
Read More »Home Improvement Momentum Continues in May
After a year of record sales and renewed interest in the home improvement channel, take a moment to review some of the latest industry data to better understand your DIY and pro customers. The Farnsworth Group has released new research …
Read More »Pro and DIY Sentiments Remain Strong Ahead of Spring Sales
COVID-19 continues to have an enormous influence on the home improvement industry, affecting DIYers and professionals in unique ways. As part of its continuing COVID-19 Home Improvement Tracker, research firms The Farnsworth Group and the Home Improvement Research Institute (HIRI) …
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