Tag Archives: customer experience

Lynn Switanowski, founder and president of Creative Business Consulting Group, has spent her career helping independent businesses in many industries grow sales and increase profits while appealing to a changing consumer market. Hardware Retailing talked to Switanowski about why retailers …

Discussing home projects dealing with electricity likely puts a charge through any retailer. When helping customers tackle electrical projects, retailers should consider how difficult the project is and how a customer is planning to take it on. Some, like installing …

Memorial Day isn’t just a day of remembrance and the unofficial start of the summer. It’s a well-known weekend for outdoor events, IndyCar’s Indianapolis 500 and, most importantly to independent retailers, home projects. Whether it’s sprucing up an entertainment space …

The 2019 Do it Best Spring Market landed in Indianapolis May 17-20, and the co-op brought expanded opportunities for members to discover new products and enhance customer experiences. “It’s all about customer experience,” says Rich Lynch, Do it Best Corp. vice president …

Independent retailers put great emphasis on providing fantastic customer service. When done correctly, this focus on making every customer feel welcome can yield great dividends across the spectrum of DIYers and pro plumbing customers. There’s a reason we all crave …

Competition in the home improvement industry is rapidly becoming more diverse and more challenging to get ahead of. And those competitors are bigger than just big boxes and e-commerce retailers. With shrinking big-box footprints, countless discount retailers and consumers who …

Homeowners across North America are getting ready to reclaim their lawns and outdoor spaces from winter’s wrath, and independent home improvement centers will play a key role in helping them this spring. From providing nutrition for grass and plants to …

Mark Schulein, President, Crown Ace Hardware, 18 locations in California, Arizona and Hawaii Mark spent several years outside the industry before joining his father at Crown Ace Hardware in Orange County, California. Since that time, Mark has helped grow the …