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Merchandising

One Cool Endcap

When their co-op’s district manager issued a challenge, the staff at Paul’s Ace Hardware was ready to take it on. The district manager challenged Ace stores in the area to be more creative with the displays in their electrical departments. …

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Using Effective Signage in Your Store

It’s important to use effective signage to clearly communicate with your customers. Make sure each piece of signage, whether interior or exterior, tells your customers exactly what they need to know. Proper signage means a more convenient shopping experience for …

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Hiding Overstock While Highlighting the Town

When Tony and Denise Brookhouse, along with their business partner Dirk Koopman, decided to open a new Koopman Lumber location in Sharon, Massachusetts, they had a few challenges to address. First, most of the employees at the new store didn’t …

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Friedman’s Turning Lumberyard Inside Out

At Friedman’s Home Improvement in Petaluma, California, customers can shop the entire lumberyard in one aisle inside the store. It’s the latest evolution of the company’s Express Yard™ concept, which makes buying lumber and building materials fast and easy—another way …

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Summer Selling: Are You Ready?

The spring rush at your store has wrapped up and you’re getting started with summer and the many events and promotions that come with it. Still looking for some ways to increase footsteps and sales this summer? No problem—we’ve provided …

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Store Traffic Climbs, Thanks to Unique Tree Display

Customers who come in to Boliantz Hardware in Shelby, Ohio, have a hard time missing the outdoor power equipment display. That’s thanks to the almost-10-foot-tall tree trunk in the middle of the department. The tree trunk serves as a backdrop …

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