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What is Going on in Housewares?

To view the full video click here.

Housewares sales are returning to pre-recession levels as more consumers are willing to spend money on extras, such as cookie sheets and blenders.

This video shows recent statistics on housewares trends, including yearly sales, category share estimates and the top home improvement retail channels selling housewares products. The data comes from the International Housewares Association’s 2014 State of the Industry Report. 

Hardware Retailing magazine highlighted this data, along with ways to incorporate local housewares into home improvement stores, in its February issue. The issue’s housewares spotlight stories can be found here.

About Sara Logel

As NRHA’s market research analyst, Sara conducts organic research and stays abreast of industry trends to help hardware retailers better run their business. Sara also contributes to editorial content in Hardware Retailing magazine. Sara received her B.S. in Marketing and Spanish from Butler University and, after graduation, began her career with NRHA. Sara enjoys traveling, being outdoors and exploring the city of Indianapolis.

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