With numerous paint products available to customers, don’t forget to educate customers about the smaller sundries that are also necessary to make a project successful. Because small sundries do not take up much space, consider merchandising them on or near …
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What Your Customers Want to See Under Their Feet
The Home Improvement Research Institute is predicting a decrease in flooring sales this year, but retailers can prepare for the downturn by staying up to date on what’s trending and stocking the flooring that customers are most likely to purchase. …
Read More »Responding to Customer Needs in the Outdoor Recreation Category
According to the 2021 Outdoor Participation Trends Report produced by the Physical Activity Council, in 2020, 53% of Americans ages six and over participated in outdoor recreation at least once, the highest participation rate on record. With interest growing across …
Read More »Insights From The Home Improvement Research Institute
We at the Home Improvement Research Institute (HIRI) are routinely asked, “Where is the home improvement market headed?” The answer to this question has always been, “Well, it depends on which segment or category of the industry.” This question has …
Read More »Curate Your Paint Container Selection to Your Customers
Paint containers, such as trays and buckets, make painting projects more efficient and simple for customers and are a great add-on product to boost your sales. Merchandise a wide variety to meet all your customers’ needs and train employees to …
Read More »Smart Dehumidifiers Make Moisture Control a No-Brainer
Our smartphones connect with our security systems, our garage door openers and even our refrigerators, and now that technology is seen in home dehumidifiers. Dehumidifiers allow customers to keep basements and other damp areas free of extra moisture and ultimately …
Read More »Sell These 5 Home Projects This Summer
Summer is in full swing, and your customers will be heading outside to check off their lists of exterior maintenance projects. Now is the ideal time to promote products you sell that customers need to complete these projects. Here’s a …
Read More »Hot Styles in Wood Floors for 2022
Wood floors continue to be a popular option for homeowners thanks to their durability, ease of cleaning and hypoallergenic properties. Wood and wood-like floors come in a variety of options, including traditional hardwoods, laminate and luxury vinyl tile, and the …
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