When residents of Lake Wales, Fla., want to buy tickets to their local theater, they know where to go—and it’s surprisingly not where you might think. Instead of stopping in at a local box office, they stop by Cliff’s True …
Read More »Liz Lichtenberger
Reach Out to New Residents with Customizable Gift Certificates
Many stores offer new-residents packets that contain gift certificates and welcome notes to invite new neighbors into the store with hopes they’ll become new customers. But when you put together these offers, remember the client base you’re serving. Most of …
Read More »Gillman Rests Easy with Mattress Sales
A few years ago, Charlie Gillman, owner of Gillman Do it Best Home Center, and his wife were shopping for a new mattress. They were having trouble finding exactly what they wanted, so when a Serta representative stopped at the …
Read More »Do You Have A Health Care Game Plan?
Health care is a big topic on every retailer’s mind right now, especially as more elements of the Affordable Care Act (ACA) come to fruition. The ACA comes with plenty of questions: What, in the way of insurance, is a …
Read More »Retailer and Fair Team Up to Moooo-ve Sales
The staff at Home Hardware & Variety knows all about animals—they sell chickens, ducks, lizards, chinchillas and more at their store in Overton, Nev. Overton is also home to the county fair, so store staff, with the help of a …
Read More »Wisconsin Retailer Local Source for Winterizing
When tourists in Siren, Wis., need to get their cabins ready for the winter or opened up in the spring, they know Jenneman’s Hardware Hank will lend a hand. “We’re in a tourist area with a lot of lakes,” manager …
Read More »Contest Creates Talking Point on Store’s Facebook Page
The staff at Purcell Ace Hardware recently hosted a Duck Tape corsage contest for area schools, an event that used the store’s social media page to the fullest, engaged younger customers and worked with the community. “We were looking for …
Read More »Let Customers Try It Before They Buy It
Mario Giannetti wants customers looking for new bathroom fixtures to have a one-of-a-kind shopping experience. With Preston Bathroom Design Centre, they can do just that. The 10,000-square-foot, two-story center, located at Preston Hardware in Ottawa, Ontario, features two floors of …
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