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Liz Lichtenberger

Liz is the special projects editor for Hardware Retailing magazine. She reports on news and trends, visits retailers, and attends industry events. She graduated from Xavier University, where she earned a degree in English and Spanish and was a member of the swim team. Liz is a Louisville, Kentucky, native who lives in Indianapolis with her husband and two children. She enjoys swimming, reading, doing home improvement projects around her house and cheering on her two favorite basketball teams, the Kentucky Wildcats and the Xavier Musketeers.

Collection Adds to Store’s Old-Time Feel

What started as a hobby has turned into a talking point at Bill Warren’s hardware store. Warren’s Village Hardware in Lewiston, New York, is home to a variety of old tools that include everything from a Civil War-era brace to …

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Is Anyone Doing Online Right?

To view a PDF of this story, click here, and visit hardwareretailing.com/e-commerce to download an interactive PDF highlighting the different elements of an effective retail website. Making the Most of Your Internet Presence By Liz Lichtenberger, llichtenberger@nrha.org and Kate Klein, kklein@nrha.org In 1994, the first physical product was …

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Building Your Online Presence

In the April issue of Hardware Retailing, our story about an operation’s online presence (“Is Anyone Doing Online Right?”) offers some tips for best practices for retailers looking to make the most of their basic websites, email marketing, social media …

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