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Building Your Online Presence

In the April issue of Hardware Retailing, our story about an operation’s online presence (“Is Anyone Doing Online Right?”) offers some tips for best practices for retailers looking to make the most of their basic websites, email marketing, social media presence and e-commerce selling sites. To read the full story, click here.

Once you’ve read the story, take a look at our online guide that illustrates the components of a good, basic website and offers some information on how to put together a strong social media post.

Please note: You will need Adobe Reader to download these PDFs. You can download a free version here.

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About Liz Lichtenberger

Liz is the special projects editor for Hardware Retailing magazine. She reports on news and trends, visits retailers, and attends industry events. She graduated from Xavier University, where she earned a degree in English and Spanish and was a member of the swim team. Liz is a Louisville, Kentucky, native who lives in Indianapolis with her husband and two children. She enjoys swimming, reading, doing home improvement projects around her house and cheering on her two favorite basketball teams, the Kentucky Wildcats and the Xavier Musketeers.

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