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Train Employees on Product Knowledge

When putting together a training plan for your employees, identify your key summer categories, then identify any new products. Your employees need to have all the information they need to sell them. They also likely need a refresher course on basic product knowledge.

Many retailers invite vendors to come into the store to talk about their products. They should tell you what products are selling well, what new products are coming on the market and how you can do a better job of selling them.

For even more employee training resources from NRHA, click here.

About Amanda Bell

Amanda Bell was an assistant editor of Hardware Retailing and NRHA. Amanda regularly visited with home improvement retailers across the country and attended industry events and seminars. She earned a degree in magazine journalism from Ball State University and has received honors for her work for Hardware Retailing from the Association of Marketing and Communication Professionals.

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