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The Pittsburgh Paints Company today unveiled the company’s new logo and tagline, symbolizing the company’s 150-year history of expertise and legacy. The new identity reflects the trust and innovation that customers expect from Pittsburgh Paints Company and combines it with the fresh, new chapter of becoming an independent leader in the paint and coatings industry in North America.
Beginning this year, all paint products currently in the PPG PAINTS® product family will be rebranded, including the well-known SPEEDHIDE® and MANOR HALL® paint lines. Product formulas and quality will not change. Exterior signage at U.S. Pittsburgh Paints Co. retail locations will be rebranded over time with the new identity. Retail locations in Canada will remain unchanged.
“Our logo is a fresh take on the heritage of the ‘Drippy P’ that our customers still recognize and reference. The new P combines our legacy with our new chapter as a now independent company,” says Jenny Burroughs, chief marketing officer, Pittsburgh Paints Company. “In just a few words, our tagline clearly demonstrates our dedication to our customers through expertise, hustle, vision and partnership for growth. Whether it’s a product, service or problem that we’re helping to solve, we want to be the ones to empower those who build, create and protect.”
Watch this video to learn more.
