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Tag Archives: technology

Retailers’ Website Usage Questionnaire

While it is vital that retailers have a web presence so consumers can learn about the company, its location or hours, some retailers still do not have an online presence. Those retailers that do have a website, still want to …

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Making Social Media Matter

Social media is as big a part of consumers’ daily lives as TV or radio, and according to a North American Retail Hardware Association (NRHA) poll of 1,000 consumers, 30 percent of shoppers follow local businesses on social media. Social …

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Cyber Crime: It’s Not If, It’s When

The digital world is rapidly evolving and cyber crimes that impact small businesses are becoming increasingly common. Visa reports 85 percent of data breaches involving credit cards are from small businesses. Even the best processes and systems can leave a business exposed …

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Increasing Interest in Making Home Security Smart

Use of smart home products is constantly increasing, but what products are consumers buying and which ones do they prefer most? An online survey conducted by Harris Poll on behalf of Lowe’s indicates that security cameras are the No. 1 …

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Simplifying Social Media for the Busy Retailer

Click here for a PDF of the story and download a social media package that includes best practices, an analytical tracking template, content calendar and more. Room For Improvement By Hilary Welter, hwelter@nrha.org and Sara Logel, slogel@nrha.org While more retailers are engaging …

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Fab Labs: Workspaces for the Creative DIYer

Fab Labs

Here is a way to promote DIY projects that you may want to investigate: Fab Labs. The concept is part of a movement to provide everyday people, often in lower-income areas of the U.S., with access to laboratories for tinkering …

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Social Media Expert Answers Questions

In the February 2016 Issue of Hardware Retailing magazine, we simplified social media for retailers in the feature story, “Room for Improvement.“ At the end of the story, Crystal Vilkaitis, social media expert and owner of Crystal Media, shed light …

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