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Tag Archives: profiles

TreeHouse: Green Home Improvement Retailer on the Move

TreeHouse Interior

TreeHouse, a home improvement store focused exclusively on eco-friendly products and projects, has an expanding business that other retailers in the industry are noticing. Since first opening in 2011 in Austin, Texas, the unique startup has grown and gained national attention from …

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Route 66 With Renee: Local Charm in Oklahoma City

IWS Road Trip

Last summer, I road tripped with Independent We Stand to visit local retailers along a route from Detroit to Boston, helping celebrate and spread awareness of small businesses of all kinds, including hardware and home improvement stores. This week, I headed out again with three …

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Staffer Is 60 Years Strong at Page Hardware

In 1956, at age 18, Roger Tucker had a conversation that changed his life. Another high school student, Wayne Page, suggested that Roger get a job working for his father at the local hardware store. Roger, now age 78, got …

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True Value Appoints Chief Merchandising Officer

Chief Merchandising Officer

True Value Company has announced the promotion of Heath Ashenfelter to the position of vice president, chief merchandising officer. Previously, Ashenfelter served as divisional vice president of merchandising. In his new role, Ashenfelter will play a key role in creating experiences …

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Lake Ridge Ace Gives Veteran a New Ride

The staff at Lake Ridge Ace Hardware are problem solvers, so it’s no surprise that customer Marlene Maxon came to the store this past December with an unusual request. Her family was planning a trip to a local ski resort …

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