Tag Archives: operations

Navigating endless channels. Choosing the right audience. Tracking the analytics. Digital marketing can be a grind, and when marketing is just one of many hats a retailer wears, it can get pushed to the backburner or dropped altogether. Rather than …

Striking the perfect balance between honoring the past and moving into the future, the Brinkmann family has turned Brinkmann’s from a single 1,200-square-foot store in Sayville, New York, to a six-location operation making an impact in numerous communities across Long …

Like many facets of retailing, pricing strategy is part art and part science. How a retailer sets prices will have a direct impact on the viability of the business. Here are five pricing best practices that can help new managers …

Constant price changes from tariffs. Labor costs that continue to rise. A soft housing market and low consumer confidence. Looking at all the recent economic headlines, it can feel like there is little retailers can do to control eroding margins …

Sight. Smell. Taste. Touch. Hearing. Every day, we rely on our five senses to navigate and experience life. Forward-thinking retailers are also turning to the five senses to engage with customers in their stores and keep them coming back, moving …

One of the best ways to diversify your audience and differentiate your business is through business-to-business (B2B) sales. When you think of B2B, you probably picture outside sales teams making cold calls, and while that method is successful for many, …

Literally anchoring store departments, endcaps should be a superstar seller in any store, but require more than just a set-it-and-forget-it mentality. In March, the North American Hardware and Paint Association (NHPA) released its third iteration of the Merchandising for Profit …

The average hardware store has thousands of SKUs, so it’s easy to see why anyone starting a job at a home improvement store could easily be overwhelmed. For many years, retailers have turned to the North American Hardware Association’s (NHPA) …