As you look to create a comprehensive digital presence for your operation, your website is a key aspect. But to be effective, your website needs to have several important components. Discover these must-have website elements below, and turn to Page …
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3 Digital Strategies for Operations of All Sizes
While it certainly doesn’t hurt, having a full marketing team is not necessary to build a successful digital presence. Busy Beaver Home Improvement Centers employs over 450 people but its marketing team is made up of one full-time and two …
Read More »Fully Utilize Your Google Business Profile to Engage With Customers
One easy way to improve your digital presence is by fully utilizing your Google Business Profile. Setting up a Google Business Profile is free, and you can start by searching for your business here. If you don’t already have a …
Read More »What Twitter’s Rebrand to X Means for Social Media Marketing
In the world of social media platforms, one popular channel has undergone a rebrand and name change. Tesla CEO Elon Musk bought Twitter in 2022, and in 2023 he changed the company’s name to X Corp. and the social media …
Read More »3 Ways to Utilize Apple Business Connect
Released in January 2023, Apple Business Connect is a free tool that gives businesses the ability to customize their location place cards with images, information and promotions. These customizations can then be seen by more than a billion Apple users …
Read More »Sharing Your Story Through Social Media
In the three years it has been in business, Nikiski Hardware & Supply in Nikiski, Alaska, has not only become the go-to spot for home improvement items and household products, it has established itself as a community hub and gathering …
Read More »How to Write Compelling Subject Lines and Blog Post Titles
You can craft the most informative and well-written blog post or email, but if your subject lines or blog post titles don’t grab the reader’s attention and draw them in, your pieces will never get read. When writing subject lines …
Read More »5 Signs Your Website Needs a Refresh
The connection between your business and your customers in the digital world, your company’s website sets the tone for your operation online. Currently, there are 4.95 billion internet users around the world, so having an effective website is key to …
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