Tag Archives: digital marketing

As social media continues to evolve, your own social media strategy needs to keep up to meet the needs of your customers in the digital realm. Nearly 75% of customers expect companies to understand their unique needs and expectations, leading …

When it comes to social media strategy, one size doesn’t fit all. No matter how often you post or how many channels you belong to, a social media calendar is an easy way to plan your strategy and keep your …

As you look to create a comprehensive digital presence for your operation, your website is a key aspect. But to be effective, your website needs to have several important components. Discover these must-have website elements below, and turn to Page …

While it certainly doesn’t hurt, having a full marketing team is not necessary to build a successful digital presence. Busy Beaver Home Improvement Centers employs over 450 people but its marketing team is made up of one full-time and two …

One easy way to improve your digital presence is by fully utilizing your Google Business Profile.  Setting up a Google Business Profile is free, and you can start by searching for your business here. If you don’t already have a …

In the world of social media platforms, one popular channel has undergone a rebrand and name change. Tesla CEO Elon Musk bought Twitter in 2022, and in 2023 he changed the company’s name to X Corp. and the social media …

Released in January 2023, Apple Business Connect is a free tool that gives businesses the ability to customize their location place cards with images, information and promotions. These customizations can then be seen by more than a billion Apple users …

In the three years it has been in business, Nikiski Hardware & Supply in Nikiski, Alaska, has not only become the go-to spot for home improvement items and household products, it has established itself as a community hub and gathering …