By Dan Kurash, Store Manager at JC Licht When it comes to a contractor and DIY-centered home improvement location, it can be important to keep in mind this word regarding counter sales: reciprocation. Reciprocation within any interaction lends itself to …
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Understanding consumer behaviors and preferences is crucial for driving a valuable loyalty program. When offering financial rewards, consumers look for personalized, flexible and digital-centric loyalty programs. Adapting your store’s loyalty program to shift with customer preferences is essential for keeping …
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Consumers have preferences—and expectations—for how technology intersects with their retail experiences, according to the 2024 Future of Retail Report from business technology platform Square. See highlights from the data here and read more insights at hardwareretailing.com/future. The Technology That Drives …
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Lowe’s announced an update to its loyalty program designed for DIY customers that offerings cost savings and rewards. The new MyLowe’s Rewards also offers exclusive perks only for members. The loyalty program is now available in select regions and will …
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You’ve worked hard to curate a product selection that caters to your customers’ needs. You offer high-caliber customer service. Your store is in a great location. Still, you hear from customers who choose to shop elsewhere for certain items or …
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There’s much more to discover from the December 2021 edition of Hardware Retailing. Browse the links below to uncover new innovations, trends and resources to lead your operation to success.
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One of the best ways to build a faithful customer following is by offering a loyalty program that rewards faithful patrons. The stats speak for themselves. Not all loyalty programs are created equal, so we share four essential elements for …
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Rewarding DIY and retail customers is crucial to building a solid customer base, but retailers can’t forget about professionals and contractors, who for some, make up a large percentage of their customer base. For McCormick Paints, which has 28 locations …
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