Change is inevitable and while for retailers, change can be exciting, nailing the basics like search engine optimization and e-mail marketing can be overwhelming. But Shop.org’s recent The State of Retailing Online 2014 Report shows why its more important that …
Read More »Tag Archives: customer experience
Using Technology to Help Your Shoppers
The retail industry is brimming with technological advancements. From beacons and in-store analytics to augmented reality, wearable tech, and 3-D printing, there certainly isn’t a shortage of gizmos that merchants can use in their stores. Be that as it may, …
Read More »Good Leadership Leads to Good Service (Q&A)
Ken Blanchard is one of the living legends of the business world. His book “The One-Minute Manager” has sold more than 13 million copies — and that’s just one of the more than 60 books written or co-written by him. …
Read More »A Need for Faster Order Management Systems
According to Multichannel Merchant, customers no longer differentiate between online and in-store experiences. To attract and retain today’s empowered shoppers, retailers must blend the physical and digital worlds into a seamless omnichannel commerce experience that offers buy anywhere, fulfill from …
Read More »Combat Showrooming By Arming Staff with Mobile Tools
Consumers have access to information wherever and whenever they want thanks to the Internet. Today, customer are arguably more prepared and equipped when they visit stores to shop. But they are increasingly using smartphones and mobile devices to search the …
Read More »Relationships, Not Rewards, Are Key To Successful Loyalty Programs
Consumers’ overall engagement in traditional loyalty programs has declined consistently over the past four years and retailers are looking to refocus their loyalty initiatives to compete more effectively. While total loyalty program subscriptions peaked at 2.65 billion in 2012, the …
Read More »Sears and Kmart Introduce Cross-Store Pickup
Shoppers are now able to pick up their online purchases in any Sears or Kmart location regardless of which e-com site the items were ordered. The unique online/in-store collaboration allows for the pick-up of sears.com or kmart.com orders at any …
Read More »Technology Bridges Gap Between Online and Physical Stores
As consumers have become increasingly reliant on mobile devices, consulting apps, websites and online reviews to help dictate purchase decisions, the future of brick-and-mortar retailers once seemed bleak. But, just as consumers tend to move through ebbs and flows that …
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