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Tag Archives: customer experience

Embracing Technology to Enhance Customer Loyalty

customer loyalty technology

Once reserved for frequent fliers and elite customers, loyalty programs have evolved and can be found in all industries, offered by companies and businesses of all sizes. Despite their popularity with retailers, most loyalty programs aren’t creating loyal customers. On …

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5 Underrated Customer Service Must-Dos

underrated customer service

On the very first day of training camp in July 1961, Green Bay Packers head coach Vince Lombardi started practice by holding up a football and telling his players, “Gentlemen, this is a football!” He wasn’t insulting their intelligence as …

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Engaging Customers Through Curbside Pickup

curbside pickup

Recently, the National Retail Federation (NRF) spoke with Ron Lutz, chief retail officer at strategy firm Miller Zell. Lutz discussed how retailers can truly engage customers, even during social distancing and curbside pickups, which have grown increasingly common for home …

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2020 Top Guns Honoree: Kirby Scales

kirby scales

Kirby Scales, General Manager, Russell Do it Center 7 home centers and 2 building supply stores, Alabama A chance opportunity at a family friend’s hardware store was the beginning of what would become a lifelong career for Kirby Scales. Today, …

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