There are often multiple factors that drive consumers to make a purchase. Sometimes price points, durability and convenience are the main motivation. Then again, sometimes pure brand recognition can secure a sale and let them show off to their friends. …
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Approaching Electrical Projects With Customers
Discussing home projects dealing with electricity likely puts a charge through any retailer. When helping customers tackle electrical projects, retailers should consider how difficult the project is and how a customer is planning to take it on. Some, like installing …
Read More »Achieving a Low-Maintenance Lawn and Garden
To get additional insights into the customers who are seeking low-maintenance lawn and garden options and how to serve them, Hardware Retailing spoke to three retailers who operate extensive garden centers as part of their home improvement businesses. American yards …
Read More »Further Growth Predicted for Home Improvement Market
Low unemployment, solid existing home sales and growth in product sales in 2018 are among the reasons the Home Improvement Research Institute (HIRI) projects continued sales increases for products in the U.S. home improvement industry. The consumer market for home …
Read More »U.S. Retail Sales Rise in March
The U.S. Department of Commerce says retail sales in March grew at the fastest pace since late 2017, according to an article from CNBC. In total, retail sales increased at a seasonally adjusted rate of 1.6 percent, the strongest monthly …
Read More »Lowe’s CEO Sees a Millennial Opportunity
In recent years, millennial consumers (shoppers born between 1981 and 1996) have been accused of “killing” industries that once thrived with support from different consumer generations. Speaking at the National Retail Federation’s NRF 2019: Retail’s Big Show, Lowe’s president and …
Read More »After-Christmas Shoppers Offer More Potential Sales
The year 2018 has been strong for holiday shopping, but the spending hasn’t ended yet, even though Christmas is over, according to the National Retail Federation. In fact, 68 percent of holiday shoppers planned to keep shopping during the week …
Read More »Retail Analyst Emphasizes Omnichannel Focus
In retail, there is a growing demand for businesses to reach shoppers both online and through brick-and-mortar stores. Modern shoppers expect an omnichannel approach, says Joe Derochowski, executive director and home industry analyst for The NPD Group, a company that …
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