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Lowe’s announced the launch of Lowe’s Style Studio for Apple Vision Pro, which launched in early 2024, in five stores in the Austin, Texas, area. With this new technology, customers can now make free in-store appointments to visualize their dream kitchen.
Grunthal Lumber, in Manitoba, Canada, implemented a similar program in 2023, where shoppers can use virtual reality to view housing plans.
The app, developed by Lowe’s, uses augmented reality to visualize and design kitchens, showing customers how their final design will look.
“By combining the power of Lowe’s Style Studio with our passion for helping customers, Lowe’s is transforming the retail experience like never before,” says Seemantini Godbole, Lowe’s chief digital and information officer. “This immersive in-store technology leverages the spatial computing technology of Apple Vision Pro to make it easier for customers to visualize, plan and shop their dream kitchens—all in one seamless experience. This is yet another example of Lowe’s leading the industry in solving problems and fulfilling dreams for the home.”
The pilot begins on March 15, and will run for a limited time.
During each 45-minute consult, a Lowe’s associate will use Apple Vision Pro to help a customer navigate through kitchen options, including sinks, cabinets, ranges, countertops, flooring and more. At the end of the session, customers can digitally save and share their selected styles and product lists.
“Lowe’s has long been a go-to resource in our community for home improvement advice,” says Ricardo Ramirez, Lowe’s of Central Austin store manager. “But it can still be difficult to make renovation decisions, especially in complex projects like a kitchen remodel. We’re excited to pair groundbreaking technology with the associate know-how customers trust.”
Lowe’s conducted a smaller test in 2024 before rolling this offering out to these stores and improvements were made from customer feedback. The company plans to launch this experience in additional stores later this year.
