Research and Guides

Nearly nine in 10 independent home improvement businesses use social media, but only about 50 percent of them track their sites’ performance, according to a recent study from the North American Retail Hardware Association (NRHA). That means many retailers have no way to gauge their social media success, …

Hardware Retailing magazine’s March 2016 issue features an article focused on retailers who have high-performing social media accounts for their businesses. The story also identifies ways retailers can grow their engagement and audience on social media platforms. The full story can be found here. The North …

Planning a successful event takes times and preparation. To help make your next event a favorite among customers and community members, we created an event planning checklist. This resource provides different tasks you must accomplish to have a successful event …

Payroll, advertising, utilities, rent and more all add up to your total operating expenses–and if one of those expense lines gets too high, it cuts into your store’s profit. Ask yourself the following questions to determine if your expenses are …

Have you thought about how you will attract the interest and spending of customers shopping for Father’s Day gifts? In 2015, consumers spent $13 billion on gifts for dads, according to a National Retail Federation survey. That spending is significantly less than what shoppers …

Whether it’s an event your store is holding, an award it recently won, or something else, there are plenty of reasons to put together a press release that you can send out to local media to gain some additional publicity …

Each year for the past 99 years, the North American Retail Hardware Association (NRHA) has conducted the Cost of Doing Business Study, the industry’s only inclusive retail benchmarking study. This study is extremely important and beneficial to a home improvement retailer …