Promotions

Online shopping has made ordering products easier, added new ways to advertise and promote, and has enabled customers to compare prices among different retailers. However, online shopping is still missing one thing—the in-store customer experience. In order to learn what …

Consumers’ wallets are growing—not from money but from loyalty cards. More consumers are joining loyalty programs, but are they joining because they love the brand or because they love the discount? The Love Matrix, a report by Bond Brand Loyalty, analyzes …

You’ve probably heard the term content marketing bandied about. In many ways, it’s the “new marketing.” But just what is this practice, what can it do for me as a hardware retailer, and how is it conducted? At its core, …

Thousands of retailers around the world are using email marketing to educate their customers, advertise their businesses and create a personal relationship with their customers, but unfortunately, thousands of other retailers are ignoring this excellent, affordable advertising medium. Email provides …

In addition to those last bits of lawn care, like raking the leaves, homeowners will be buttoning up their homes for the winter. Here are three ways you can help get them prepared. Offer to maintain outdoor power equipment. Whether …

Benjamin Moore launched a new mobile, puzzle game, Bendoku in an effort to gain more attention toward its  three signature color collections: Color Preview, Affinity and Williamsburg and attract its growing number of mobile customers. Bendoku challenges users ability to distinguish …

Global mobile agency Fetch has announced the results of its ‘Engaging the Mobile Shopper’ report, which was conducted among more than 300+ US adults aged 18 – 60 in order to uncover the true impact of mobile devices on brick-and-mortar …

Whether you are a social media maverick or beginning a path to building your own digital community, it is important to learn the “rules of conduct” when promoting your business using social platforms. Here are five ways to make the …