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Merchandising

Retailer Turns Store into Temporary Art Gallery

The large wooden wrench hanging from the store’s ceiling and the vintage vacuum cleaner decorated with mosaic tiles aren’t typical decor for Highland Hardware & Bike Shop. But the Holyoke, Massachusetts, store became an offbeat art gallery from mid-September through …

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Living Logo Inspires Customers

Living Logo

The new logo in Hassett Hardware’s Redwood City, California, store is alive. The double-H logo is a vertical garden displayed on a wall in the store’s garden center, and is filled with succulent plants, which live for years and require …

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Historic Building Is Perfect for Hip Paint Center

Spanish Harlem, located on Manhattan’s Upper East Side, is known for its turn-of-last-century brownstones. Many are undergoing renovation, and Mensch Mill and Lumber is the community’s source for building materials and hardware. When an adjacent brownstone became available, owners Jeff …

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Halloween-Themed Window Is ‘Talk of the Town’

The brooms displayed horizontally like flying witches’ brooms in the window at Troup True Value make for a playful Halloween display. And the note with them is a fun play on words: “Witch Broom?” Cindy Troup, co-owner of the store in Sinton, Texas, found inspiration …

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Engage Customers With Entertainment

View a PDF of this story and download premade shoppertainment games you can implement in your store! Shoppers drive out of their way to buy lattes at Starbucks and earn their loyalty stars. They take their families to Cabela’s to marvel at the indoor …

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Hand and Power Tool Best Practices

Hardware Retailing editors spoke with high-performing hand and power tool retailers in its November issue. The story highlighted four different hand and power tool best practices for strengthening customer relationships and below we have provided two additional best practices. We have …

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How Horicon Hardware Hank Sells Old Tools

Dave Konrath, owner of Horicon Hardware Hank, has turned a hobby into a pursuit of products for impulse selling. Konrath enjoys collecting old tools at garage sales—a natural enough hobby for a hardware man. But he’s also a retailer with an …

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Balsam Lake Hardware Goes Visual With Stain

Paint is a top department at Balsam Lake Hardware & Rental in Balsam Lake, Wisconsin, and owner Angie Nelson understands the importance of visual aids for choosing colors. She takes pride in matching paint and wood stain colors for customers, …

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