Understanding how home improvement customers research products online and ultimately make their purchases is critical. As customers begin to expect more online interaction from the businesses they shop, discover how you can position your website for ongoing success. The 2019 …
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Understanding the Power of Video as a Marketing Tool
As social media use grew in the past decade, so did the reach of online marketing videos, according to a recent report from marketing firm Wyzowl. Data from nearly 700 marketers and consumers reveals some of the powerful reasons video …
Read More »Maximize Your Social Media Reach at Every Level
Click the picture to download a PDF of this story. By Todd Taber Find Your Social Media Fit Natalia Dittmer urges retailers not to forget the social aspect of social media. In her role as marketing director for TAL Holdings, …
Read More »Social Media Pointers From Your Association
Once you’ve found your starting point on social media here, take some time to discover how the North American Retail Hardware Association (NRHA) and Hardware Retailing use social media. Check out this overview of our online haunts and the …
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