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Lynnea Chom

Lynnea is the senior graphic designer for Hardware Retailing magazine, where she works on the layout and design of the magazine and other custom publications. She also does print design for NRHA’s marketing materials, programs and other in-house projects. Lynnea graduated from Ball State University with a degree in Graphic Design. She lives in her hometown of Greenwood, Indiana. During her free time, she enjoys designing, painting, reading and volunteering at her family-owned childcare facility.

Hardware Retailing November: Conveying Leadership

home improvement

Effective, empowering leadership can transform companies. That’s why leading with purpose is the main focus of the November 2018 issue of Hardware Retailing. In the issue, discover how the North American Retail Hardware Association’s (NRHA) Retail Leadership Institute has helped …

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10 Reasons Facebook Can’t Replace Your Website

Facebook

Click the picture to download a PDF of this story. Your Facebook page represents your business on social media, and it is a space to promote in-store events, announce new products and sales and connect with your customers. Having a presence on …

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10 Ways NRHA Can Help Your Business

Click the picture to download a PDF of this story. As an independent home improvement retailer, you have access to a wide variety of benefits through the North American Retail Hardware Association (NRHA), your trade association. Many of the resources are free …

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10 Ways to Use Hardware Retailing

Click the picture to download a PDF of this story. According to a recent readership survey, nearly 90 percent of readers say Hardware Retailing provides them valuable information to help them run their businesses. In addition to using the magazine for best …

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Witty Signs Keep Customers Smiling

Residents of Exeter, New Hampshire, know they can find whatever they need at Arjay Ace Hardware—including a dose of humor. The laughs are courtesy of the sayings posted on the store’s exterior signage. While the Arjay Ace staff uses this …

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Social Media Stumped? Hire an Expert

Kristy Ransdell, co-owner of Burney Hardware in Aberdeen, North Carolina, knows the importance of Facebook as a way to promote her business. But she’ll quickly admit it’s difficult to manage a social media site with the many other responsibilities of …

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Store Makes Lamp Fixtures Out of Various Items

Not sure what to do with that old pair of cowboy boots? Make a lamp! At Hillsboro Hardware in Nashville, Tennessee, Jason Mathias and his staff have done it all—they’ve made fixtures out of just about everything: boots, wine bottles …

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