What Matters to Customers is a market study that measures the success of family-owned retail hardware stores in meeting customer expectations. It defines those expectations and pinpoints the reasons customers choose hardware stores in preference to big-box home improvement centers. To read the …
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Winning Retail Strategies
Retail Strategies for the 21st Century: Competing with the Big Boxes is a research study that details strategies and tactics independent hardware retailers can implement to co-exist with big box home improvement centers. During the year-long project, nearly 350 hardware store owners and …
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