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Whitney Daulton

Whitney and her team contribute to the creative development of NRHA and Hardware Retailing magazine’s brand identities, marketing and advertising campaigns, events, websites and print and interactive publications. Her team works to provide independent retailers with quality information and tools to help them become better and more profitable. Whitney graduated from Indiana University with a degree in Journalism also focusing in Graphic Design. She recently completed an executive education program at Yale University.

Brand-Building Strengthens Customer Relationships


Have you ever heard of CrossFit®? With more than 7,000 gyms in the U.S. and 13,000 worldwide, you probably know at least one person who participates in this group-focused fitness method, which has attracted a massive following of loyal members …

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Retail Management Class Discuss Course Benefits

Retail Management

Students from the NRHA Retail Management Certification Program’s Fall 2015 session are speaking up about why they find the program so valuable to their careers and the businesses they work for. If you are thinking about attending an upcoming class …

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Wired for Retail: 11 In-Store Tech Trends from GlobalShop

To view a PDF version of this story, click here. To find links to videos showing how all of these technologies work visit to hardwareretailing.com/globalshop2015.  Technology has invaded nearly every aspect of consumers’ lives. Whether watching on-demand TV, browsing headlines on a …

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More to See from GlobalShop 2015

In Hardware Retailing‘s May issue, retailers were able to read about trends in technology found at this year’s GlobalShop show in Las Vegas that took place in March. Technology has become extremely important to consumers, whether it’s browsing headlines on …

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Retail Trends and Innovation Showcased at GlobalShop in Las Vegas

Hardware Retailing recently landed in Las Vegas to attend GlobalShop to give home improvement retailers a broader perspective of retail trends and innovations that span every industry across the globe. GlobalShop attendees are retail designers, store planners, consumer product companies, retailers …

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Retailers Value Hardware Retailing As A Business Tool

Because Hardware Retailing is published by their association, home improvement retailers trust and depend on the magazine for information that helps them run their operations! Ten times the number of retailers list Hardware Retailing as their “most frequently read” trade publication over …

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Get the Best Deal on the Biggest Issue!

Be Part of the Industry’s Biggest Event!  If there is one magazine issue you have to be in, this is it. Your ad in the May edition of Hardware Retailing will reach more retail decision-makers than any other publication in the industry! …

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