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Whitney Daulton

Whitney and her team contribute to the creative development of NRHA and Hardware Retailing magazine’s brand identities, marketing and advertising campaigns, events, websites and print and interactive publications. Her team works to provide independent retailers with quality information and tools to help them become better and more profitable. Whitney graduated from Indiana University with a degree in Journalism also focusing in Graphic Design. She recently completed an executive education program at Yale University.

Willow Yoder: 2013 Young Retailer of the Year

Willow Yoder - Feature

To watch the full video, click here. Since joining in 2005, Yoder has helped increase inventory productivity, gross margin and sales every year, growing sales by 13 percent in 2012 alone. As General Manager, Yoder’s cumulative store sales have grown …

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Jesse Loucks: 2013 Young Retailer of the Year

Jesse Loucks - Feature

To watch the full video, click here. Loucks’s determination to assess store needs and give customers what they want drove him to enhance the store’s sporting goods section, streamline the rental center and add an ammo section. His vision and …

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