Hardware Retailing The Industry's Source for Insights and Information
As the U.S. faces a possible recession and consumers look for more ways to save money, many homeowners will turn to secondhand shopping and updating pieces they already have to outfit and decorate their homes. According to Statista, about 57% of consumers purchased second-hand items in 2022.
One way homeowners can breathe new life into new-to-them pieces is by using chalk paint. Chalk paint gives wood and metal furniture a matte look and is also used to give pieces a distressed look. Annie Sloan kickstarted the chalk paint trend, and now, several major paint manufacturers also offer chalk paint or chalk paint alternatives, including Rust-oleum and Benjamin Moore.
As your customers dive into chalk paint furniture projects, stock these products to make the process go smoothly.
