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The Rebirth of DIY

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Is economic pressure encouraging an increase in DIY activity across the country? Supported by original research, this webinar will examine how consumers’ attitudes toward do-it-yourself projects have changed over the years, and how retailers can focus on the changing demands.

About Dan Tratensek

Dan is the chief operating officer and publisher NHPA. In his position at NHPA, Tratensek has the opportunity to visit with independent retailers of all types and sizes and shape the association’s content, training and research to meet the needs of its members. Prior to his current position, Tratensek worked in a variety of roles for the association and has been involved in business journalism and news reporting for more than three decades.

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