True Value will cease operations at its regional distribution center (RDC) in Manchester, New Hampshire by the end of 2024. In 2019, the company opened up a regional distribution center in Wilkes-Barre, Pennsylvania, with the goal of it serving as …
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Wholesaler Central: The Right Products With the Right Promotions Drive Growth
BY JAKE KALNITZ Chief Merchandising Officer, True Value As our CEO Chris Kempa said earlier this year at our Spring Reunion, the macroeconomic reality of this year has and will continue to present challenges for independent hardware retailers throughout 2024. …
Read More »True Value Donates Products to Habitat for Humanity ReStore
True Value has deepened its relationship with Habitat for Humanity through product donations to Habitat for Humanity ReStore locations across the country. Since the fall of 2023, True Value has donated product valued at more than half a million dollars …
Read More »Exclusive: True Value’s Jake Kalnitz Provides Insights Into Hardware Hero Campaign
In light of True Value launching its first new brand campaign in a decade, Hardware Retailing sat down with Jake Kalnitz, True Value senior vice president, chief merchandising officer, for an exclusive look into the new Hardware Hero campaign. The …
Read More »Springing Ahead: Retail Tactics to Differentiate in the New Season
By Chris Kempa, True Value CEO FRESH GRASS, longer days and warm breezes usher in new opportunities to plant seeds of success this spring season. While last year presented challenges for retailers industrywide—from unpredictable weather to shifting consumer behavior—this year …
Read More »True Value Empowers DIYers and Local Retailers With First Campaign in a Decade
True Value announced the launch of its “Hardware Hero” campaign in partnership with its agency of record Laughlin Constable. At a time when retail is down across industries, and consumers are pinching pennies, True Value is leveraging its legacy brand, …
Read More »True Value Receives International Award for EasyCare Paint Line
True Value Co. has received the inaugural “ESG and Community Award” from Allergy Standards, an international certification leader in healthier indoor environments. The award recognizes True Value’s commitment to environmental, social and governance (ESG) principles, as well as the company’s …
Read More »True Value Will Take Over Universal Studios for Fall Reunion Welcome Reception
True Value Co. will provide Fall Reunion attendees exclusive access to Universal Studios Florida for its Welcome Reception on Sept. 9. The twice-a-year event kicks off that morning with a session from senior leaders and the opening of the show …
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