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Tag Archives: social media

Schedule Your Social Media Success

social media outreach

Finding ways to kick their social media outreach up a notch has helped independent home improvement retailers across North America solidify contact with customers and make inroads with new shoppers. But scheduling your social media outreach shouldn’t be a daunting …

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Kick Your Social Media Outreach Up a Notch

social media

Throughout 2020, home improvement retailers had to find new ways to engage their customers and boost sales. One of the key ways they achieved this connection was through digital interaction on some of the world’s biggest social media platforms. As …

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Ace Hardware of Clarkston Offers Hope During COVID-19

Ace Hardware of Clarkston

When Jason Haley heard about the COVID-19 pandemic, he quickly took action. He ordered $40,000 in extra inventory to stock Ace Hardware of Clarkston, his store in Clarkston, Michigan. He assumed supply chain interruptions would make it challenging to keep …

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Independent We Stand Promotes Local Shopping During COVID-19

covid-19

Shop-local movement Independent We Stand is offering free resources to help small businesses keep sales strong during the impact of COVID-19. The organization recently released a list of five ways customers can support small businesses. Among the organization’s tips is …

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How Retailers Are Using Instagram

Instagram Tips

NRHA follows and interacts with more than a thousand home improvement retailers via Instagram. Social media is a great tool for retailers to communicate with customers, so it’s easy to see why so many retailers are using it to stand …

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3 Strategies to Handle Hiring in a Tight Job Market

hiring

Retailers across the country have expressed similar challenges when it comes to hiring long-term, qualified employees: It’s tough out there. According to the U.S. Bureau of Labor Statistics, in 2019, unemployment was the lowest it had been in 50 years. …

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3 Steps for Launching a General Awareness Campaign

general awareness

How do you communicate your uniqueness to your customers? The nugget of differentiation that defines your business should be the core of your next general awareness campaign. A general awareness campaign isn’t tied to a sale or a product. Instead, …

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