Click the picture to download a PDF of this story. By Kate Klein, kklein@nrha.org Do you know Black Friday’s backstory? The shopping holiday’s name has been connected to retailing only in recent history, when the days after Thanksgiving became some of …
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As you plan your holiday marketing campaigns and think through ways to increase foot traffic to your stores, don’t underestimate the value of generosity. The Definition of #GivingTuesday For the past four years, businesses, organizations and individual people have used the Tuesday …
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The holiday season is upon us yet again, and consumers are ready to shop till they drop, even more so than last year. On average, consumers celebrating Christmas, Hanukkah or Kwanzaa will spend more than $800 on food, gifts, decorations …
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