Tag Archives: City Lumber

Understanding your entire customer base is an important aspect of a successful business. As Gen Z amasses more buying power, it is important to understand the psychology behind their purchases. Hardware Retailing spoke with two members of Gen Z, Brandon …

Understanding your entire customer base is an important aspect of a successful business, as is understanding your employees. Hardware Retailing spoke with two members of Gen Z, Brandon Packer, an associate at Miller’s Hardware in Spokane, Washington, and Gerry Newenhof, an …