Hardware Retailing The Industry's Source for Insights and Information
On September 20 and 21, customers attended the Myrtle Beach Convention Center for Monroe Hardware’s Fall Dealer Market. Along with the new venue, Monroe Hardware presented their dealers with additional exhibit areas including Made in the USA, featuring domestically produced items, and Impulse Counter Displays.
Keith Driscoll, Director of Purchasing at Monroe Hardware, says he and his team are still reeling with excitement from the success of the event. Vendor and booth counts were up over 15 percent, and both customer attendance and sales were up over 40 percent.
“Vendors had a hard time keeping up with orders on Saturday,” Driscoll says. “Attendee comments were positive all around, dealers were very appreciative of the product specials on the market floor and the chance to explore the Myrtle Beach attractions after show hours.”
Other market highlights included vendor cash spiffs and breakfast coupon specials with breakfast events filled to capacity on both Saturday and Sunday. A Dealer/Vendor Reception held Saturday night at the Sheraton Hotel featured live entertainment.
The Monroe 2015 Spring Dealer market will be held January 24 and 25 at the Raleigh Convention Center in Raleigh, NC. For more information about the Spring Market, please contact Keith Driscoll at 704-289-3121 or through email, at kdriscoll@monroehardware.com.
