Hardware Retailing The Industry's Source for Insights and Information
In a few months, independent retailers from around the globe will gather in Cologne, Germany, for the EISENWARENMESSE International Hardware Fair.
The show, which is slated to run from March 6-8, is one of the leading European trade events in the industry. The International Hardware Fair is organized by Koelnmesse, the same group that oversees the world-renowned garden show, spoga+gafa.
Many suppliers are bringing innovative new products and sales ideas with them. A few of the key trends include a focus on presentation, smart products, improved efficiency and much more, according to Koelnmesse. Read below for some of the trends to prepare for at at the show.
Presentation is Key
Innovative, high-quality products are important, but Koelnmesse notes that manufactures are providing even more sales support, which is also key. The support can be seen in optimized presentation and more customer friendly packaging that is designed to be more informative.
Small, innovative presentation units will be on display in Cologne. The units can be adapted to suit space limitations.
A Smarter World
Smart products and technology continue to gain importance for consumers, and many International Hardware Fair suppliers will be presenting solutions based on radio technology. Smart home products on exhibit will include items from the professional alarm and security technology sector.
Improved Service Life and Efficiency
Since the importance of speed, service life and efficiency are increasingly important to consumers and professionals on the job, manufactures are making strides to improve products to meet demand. For example, in the lamp segment, the trend is moving toward LEDs. Modern lamps offer a tradesman long operating times with optimal light output.
Solutions to Provide Added Comfort
Comfort features are another trend that will be highlighted at the International Hardware Fair. For example, deep and profiled steps are state of the art in the professional ladders sector.
Additionally, the ergonomic design of tools is another priority. Manufacturers are looking for new ways to enable long, fatigue-free work. For example, ergonomic screwdrivers, which have handles made out of renewable raw materials, will be presented.
To learn more about the show and what to expect, read this recent article from Hardware Retailing. For more information on the International Hardware Fair, visit www.eisenwarenmesse.com.
