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Do it Best Group Reports Positive Momentum in Q3

With a fiscal year that runs from July through June, in the third quarter of its current fiscal year, Do it Best Group reported a strong performance. Consolidated gross revenues were $3.6 billion for the first three quarters of the fiscal year, marking a nearly 8% year-over-year increase.

“Our third-quarter performance shows what’s possible when strategy, execution and innovation are aligned around dealer success,” says Do it Best Group CEO, Dan Starr. “We’re not standing still. We’re investing, improving and delivering tools and capabilities that help our members and retailers operate smarter, compete harder and win more business.”

Even amid elevated fuel and transportation costs, softer consumer demand and atypical seasonal trends that created added pressure across the home improvement and retail industries, hardlines sales and lumber remained relatively flat.

Several major initiatives launched between January and March delivered meaningful operational savings while also generating strong marketing performance. In February, Do it Best Group implemented its distribution center optimization plan to strengthen its supply chain while enhancing service for all members and retailers. The initiative generated more than $10 million in savings in its first month alone and contributed to a 9.3% reduction in year-to-date expenses.

Do it Best Group continued investing in data-driven tools, including Retail Pulse, a retail sales performance intelligence platform that delivers deep data visibility paired with expert guidance from trusted territory sales managers.

The 2026 Do it Best Group Spring Market, held in Denver, marked another milestone in the integration of the two brands. Consolidated revenue exceeded $36 million across three key buying events: VIP Deals/LBM VIP Deals, Solutions in Action and Assortment City. More than 80% of attending prospective members signed with Do it Best or True Value and more than $2.65 million in assortments and 8,200 planograms were sold.

“These results reflect the strength of what we’re building together,” Starr says. “Our dealers are investing alongside us to create the best assortments, strengthen vendor relationships and deliver the healthiest returns in the industry, and this market showed what’s possible when that strategy comes to life at scale.”

Do it Best Group also expanded its investment in targeted digital marketing strategies during Q3, focused on driving traffic and increasing e-commerce adoption for stores. Campaigns aimed at reaching new customers near store locations supported same-day pickup growth and strengthened local market visibility.

The quarter also marked the relaunch of the True Value brand, including an enhanced Destination True Value experience, a new national brand awareness campaign featuring actor Nick Offerman and a fully redesigned e-commerce platform. The organization also garnered nearly 58 million broadcast impressions through its partnership as the Official Hardware Sponsor of the BIG EAST Conference.

“While we’re just a few months in, we have both analytics and anecdotal feedback from the national True Value brand awareness campaign. From an analytics standpoint, the early indicators are encouraging, particularly with younger consumers,” says Allison Meyer, communications director for Do it Best Group. “True Value continues to maintain strong overall brand awareness, and since the January 2026 campaign launch, we’ve seen positive movement in aided awareness among Millennials and Gen Z, increased lift in consideration intent and directional lifts in key brand perceptions such as trust and service among younger consumers.”

Building on Q3 performance, the company has entered the final quarter of the fiscal year with continued momentum. The True Value brand recently launched a new influencer partnership with SB Mowing as part of its “Sponsor of Grass” campaign, with additional performance insights expected in the coming weeks.

“We’ve been clear that innovation must lead to action and measurable results,” Starr says. “As we enter Q4, we’re building from a position of strength and staying focused on delivering the tools, insights and support our dealers need to grow, compete and succeed.”

About Lindsey Thompson

Lindsey joined the NHPA staff in 2021 as an associate editor and has served as senior editor and now managing editor. A native of Ohio, Lindsey earned a B.S. in journalism and minors in business and sociology from Ohio University. She loves spending time with her husband, two kids, two cats and one dog, as well as doing DIY projects around the house, coaching basketball, going to concerts, boating and cheering on the Cleveland Guardians.

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