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Do it Best and True Value opened a new regional technology center in the Dallas-Fort Worth area, reinforcing a commitment to digital transformation, attracting top-tier talent and delivering long-term growth for Do it Best and True Value store owners.
The new tech center is part of the company’s broader strategy to expand its capabilities and drive operational excellence across its significantly larger enterprise. Located at the Cypress Waters campus near the DFW airport, the facility provides a flexible, modern space where new team members can onboard effectively, collaborate in person and immerse themselves in the company’s culture.
“Building for the future requires both vision and action,” says company CEO Dan Starr. “By opening this tech center in Dallas-Fort Worth, we’re expanding our IT capabilities, accelerating critical initiatives and ensuring all our dealers have the innovation and operational strength they need to succeed in today’s competitive retail marketplace.”
Do it Best and True Value are immediately recruiting for IT positions, with a goal to build out the team over the next year. These roles include software engineers, analysts and leadership positions.
“The Dallas/Fort Worth region was chosen for its unmatched advantages. In addition to being home to more than 100 of Do it Best Group’s technology and vendor partners, along with two distribution centers in Corsicana and Waco, the area offers one of the strongest IT and retail technology labor markets in the country,” says CIO Ken Widner. “This allows the company to recruit top talent while maintaining close proximity to key partners and resources.”
Leaders from the company will guide the new hub’s development. The hub will play a critical role in advancing technology initiatives, improving efficiencies and creating momentum across the enterprise.
“This expansion demonstrates our transformational thinking and our confidence in the future of the Do it Best Group,” Starr says. “Our store owners can be assured that we are making the right investments in technology and talent to help guide everyone’s businesses forward with strength, stability and innovation.”
