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NHS Conference

Come Away With Valuable Takeaways at the NHS Conference

The only event bringing together all channels of the home improvement industry, the National Hardware Show (NHS) is the ultimate hardware and home improvement event. The 2025 National Hardware Show will take place March 18-20, 2025, in Las Vegas and provide attendees the opportunity to discover the newest, most diverse range of products and learn about trends shaping the future of the hardware and home improvement market.

The NHS Conference Program is the gateway to unlocking your full potential. Designed for professionals seeking to enhance their skills and grow their network, this program takes place on March 19 and offers tailored learning opportunities across key topics within the industry through these tracks: 

The Evolution of Home Style: 10 Years of Data on Remodeling Trends with Houzz: Join Marine Sargsyan, head of economic research at Houzz, as she shares exclusive insights and explores how America’s aging housing stock is shaping renovation priorities and trace the evolution of key design choices—from timeless kitchen and bathroom preferences to innovations in sustainability and universal design. 

Top Trends, Threats and Opportunities in the U.S. and Internationally: Join a trio of experts—Craig Webb, president of Webb Analytics, John W. Herbert, general secretary of EDRA/GHIN and Grant Farnsworth, president and senior consultant with The Farnsworth Group—for news you can use as they take a closer look at the top trends, threats and opportunities in the home improvement industry. 

Merchandising for Impact: During this session, the North American Hardware and Paint Association will share the latest results from its groundbreaking Merchandising for Profit study for the first time. This study, which was sponsored by the National Hardware Show, takes a closer look at a variety of in-store merchandising techniques and evaluates their effectiveness when it comes to driving sales.

50 Great Marketing and Ops Ideas in 50 Minutes: In this fast-paced presentation, Craig Webb will share his 50 favorite management and marketing ideas.

AI Unlocked: Personalization Strategies for Retail Growth: During this session, explore with Jennifer Shaheen, founder and president of Technology Therapy Group, the stages of personalization and examine how major big-box retailers are leveraging AI to create personalized, proactive and predictive connections with their customers. 

Marketing to Different Age Groups: Mastering the Art of Communication Across Generations: This discussion will focus exclusively on crafting messages and strategies that resonate with each demographic, from Boomers to Gen Z. It will equip industry professionals with the tools and insights needed to effectively communicate with consumers from different generations, enhancing engagement and driving sales through tailored marketing strategies.

The Power of Storytelling: Inspiring And Connecting With Your Audience through Earned, Paid & Social Media: Learn about the importance and the art of crafting a story to get attention for your brand/product and then placing it with earned media, paid media and working with influencers of all sizes to meet your business goals. Panelists include journalist Sal Vaglica, TV host Chip Wade, Food Network star Chuck Matteo and lifestyle expert Kathryn Emery. 

How to Maximize Circularity of Returns: This discussion will include improving the customer experience to reduce returns and ways to improve the returns process to increase asset recovery and options to avoid waste or landfill with returned goods.

Learn more and get your conference badge at NHS2025.com/NHPA

About Lindsey Thompson

Lindsey joined the NHPA staff in 2021 as an associate editor and has served as senior editor and now managing editor. A native of Ohio, Lindsey earned a B.S. in journalism and minors in business and sociology from Ohio University. She loves spending time with her husband, two kids, two cats and one dog, as well as doing DIY projects around the house, coaching basketball, going to concerts, boating and cheering on the Cleveland Guardians.

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