Merchandising

While there’s plenty of ways to use digital signage and printed signage in a retail setting, there’s still a place for the old-fashioned chalkboard at Fresno Ag Hardware. For Ian Williams, hardware department manager and head of customer relations at …

While it’s important to provide good customer service, starting with greeting each customer personally when they first enter your store, some customers don’t need ongoing help throughout their visit. However, you can still reach out to them as they shop …

Ever since buying his first store at age 23, James Cabirac hasn’t been afraid to try new things. Whether that means adding a milkshake machine to his salesfloor or hosting Pokemon Go parties, he makes sure to infuse fun into …

Thanks to a little help from Pinterest, customers at Limeberry Lumber & Home Center in Corydon, Indiana, can find project ideas the moment they walk in the store. The front of the store now features a rotating Pinterest-focused endcap, which …

As my travel companions and I roamed the stone streets of urban neighborhood LxFactory in Lisbon, Portugal, our tour guide says, “Come check out this art supply shop.” My immediate reaction is, “no thanks.” I’ve never been the artistic type, …

Customers at the Buchheit store in Jackson, Missouri, don’t have to search very hard to spot the elusive Sasquatch. In fact, they’ll find the legendary Bigfoot right off the main aisle guarding the gigantic copper still also on display. These …

When Mitch and Angie Althoff wanted a better solution for merchandising their large appliances, they tried creative collaboration with another local business. Appliance sales and repair have traditionally been a strong category at Althoff Hardware Hank in Cannon Falls, Minnesota. …

To view a PDF of this story, click here.  You can also download a PDF of helpful tips and tricks to install or maintain a pond, and share with your staff to help them stay on top of the niche …