A contemporary shade that evokes a profound connection to serene blue spaces found in nature, Bluebird is Krylon’s 2024 Color of the Year. Bluebird reimagines pastel blue with a bold yet pale hue that uplifts and comforts, serving as a platform for modern minimalism while celebrating the beauty of natural tones and textures in perfect harmony.
“Bluebird evokes joy and contentment within a space, embracing consumer desire for dopamine décor,” says Ashley Banbury, Krylon’s color marketing manager. “Bluebird is a welcoming color that harmonizes effortlessly with both warm and cool shades and facilitates a balance in pairing accent colors, vintage furnishings and modern elements. Its soft yet sophisticated tone pushes the boundaries of transformation that pale shades can achieve on a wide range of materials.”
The resurgence of vintage and eccentric home décor continues to captivate DIYers and crafters as they strive to create spaces rich in meaning and personality. In an era where sustainability takes center stage, Bluebird’s exuberant yet versatile tone is the perfect medium for breathing fresh life into unique secondhand or antique pieces, seamlessly bridging the gap between the past and the present, Banbury says.
“Krylon embraces the creative exploration of reducing and reusing materials, and Bluebird aligns perfectly with this ethos by giving DIYers an opportunity to refresh and revive décor in a contemporary color,” she says. “Bluebird is the perfect accent to add a refreshing touch to home interiors and inject modern personality into any space.”
See what other paint manufacturers picked for their 2024 Color of the Year here.