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Benjamin Moore announced its Color of the Year 2027 as Webster Green HC-130.
“For 2027, our focus centered on the green color family. When we looked across the past, present and future of color trends, variations on green consistently demonstrated remarkable staying power,” says Andrea Magno, vice president of brand, color and integrated marketing, at Benjamin Moore. “Webster Green HC-130 reflects this timeless appeal by pairing reassuring stability with optimistic energy. Its composed nature feels both rooted and forward-looking, while enhancing spaces that feel distinctive, collected and continually new.”
Webster Green HC-130 is complemented by seven hues curated from Benjamin Moore’s library of colors. From elegant pales to earthy deeps, each color holds a position in the palette whether in combination or as a standalone hue. The shades include:
- White Down OC-131– Cozy off-white with featherlight softness
- Nelson Blue CW-635– Watery pale blue that emanates casual elegance
- Shakespeare Tan 228– A golden neutral with nuanced undertones
- Antique Copper 1169– Warm, spiced undertones ground this sophisticated brown
- Wild Aster 1240– A graceful pink with notes of pale gray
- Durango 2137-30– A deep neutral with rooted olive tones
- Townsend Harbor Brown HC-64– Grounded burgundy with classic elegance
Together, these eight colors embody Benjamin Moore’s approach to color trends: relevant for today while grounded in timeless design.
The Benjamin Moore Color of the Year selection process draws on decades of design expertise and architectural trend analysis that is conducted by the Benjamin Moore Color Marketing Team. The Color Trends 2027 palette builds directly on the success of previous selections, each of which has influenced residential and commercial design standards across North America and 74 countries globally.
