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Renee Changnon

Renee Changnon is the retail outreach coordinator for NRHA. She meets with retailers in their stores and at industry events and introduces them to the services NRHA provides. Renee previously worked as a member of the NRHA communications team. She earned a degree in visual journalism from Illinois State University, where she served as the features editor for the school newspaper. After college, she implemented marketing and promotions initiatives at Jimmy John’s franchise locations across the country. She enjoys exploring books with her book club, Netflix marathons and hosting goat yoga at her apartment complex. Renee Changnon 317-275-9442 rchangnon@nrha.org

How to Be a Destination for the Homebrewing Community

To view a PDF of this story, click here. By Renee Changnon, rchangnon@nrha.org Tapping Into a New Niche A walk into the aptly named Brewer’s True Value Hardware reveals an experience and some niche products most home improvement stores don’t offer. …

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Life Cycle of a New Product

life cycle

To view a PDF of this story, click here. By Renee Changnon, rchangnon@nrha.org How to Find and Promote Trending Items Customers walking through Ambridge Do it Best know they can find what they need to complete any project. However, they can …

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Q&A: The American Homebrewers Association and Retail

homebrewers

The homebrewing hobby is very popular among consumers. As a retailer, offering the products a homebrewer will need can drive a new customer base to your business. In order to best attract, educate and sell products to homebrewers in your …

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Tech Tools for Retail Stand Out at National Show

Retail's Big Show 2017

From Jan. 15-17, the National Retail Federation (NRF) welcomed thousands of retail industry professionals to its annual convention, Retail’s Big Show 2017. The event provided attendees with opportunities to network with other retail professionals as well as listen to experts on …

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Funny Greeting Cards

Funny Greeting Cards

Frank & Funny Greeting Cards are a new line of cards co-created by a professional stand-up comic. The cards feature original humor from professional stand-up comedians. Cards range from witty to irreverent, offering your customers a card for any occasion. …

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How Home Depot Analyzes and Uses Customer Data

Home Depot ceo

The Home Depot collects data from digital resources, such as its website, promotional emails and social media, and uses that information to drive traffic to stores and better target its advertising and marketing efforts. A Home Depot executive discussed those methods Jan. 16 at …

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Water Filtration Pitcher

Water Filtration Pitcher

The Ready-Pour Pitcher from ZeroWater allows consumers to pour water that has already been filtered without spilling water that’s still filtering. Ready-Pour’s sealed lid and reservoir enables the pitcher to be kept full while adding up to two cups of …

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