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Ace Hardware recently announced they will continue their annual Memorial Day tradition in partnership with the Veterans of Foreign Wars (VFW) to distribute one million American flags at participating Ace stores on Saturday, May 23.
“Memorial Day is a time for communities to come together in memory of the brave men and women who gave their lives in service to our country,” says Kim Lefko, chief marketing officer at Ace Hardware. “We are honored to continue this tradition with the VFW, helping families and neighbors pay tribute in a simple but meaningful way, while ensuring the sacrifices of our nation’s heroes are remembered.”
The first 240 customers at participating Ace stores will receive a free 8-inch by 12-inch American flag, and for every flag distributed, a second flag will be donated to local VFW Posts to be placed on veterans’ graves this Memorial Day.
“This initiative is about so much more than just distributing the symbol of our nation; it is about ensuring that the true meaning of Memorial Day is visible in every neighborhood across America,” says Carol Whitmore, VFW national commander. “The VFW is proud to work alongside Ace Hardware to help Americans honor the legacy of military service and sacrifice, one flag at a time.”
Over the past eight years, Ace Hardware and the VFW have distributed over 8 million American flags, helping families and communities honor fallen service members across the country.
