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Do it Best Hires New Director of Business Development

Do it Best has hired Chris Okapal as the co-op’s new director of business development. With a proven 25-year track record in the consumer goods industry, Okapal brings a wealth of experience in developing and executing high-impact sales strategies that drive significant growth. In this role, Okapal will spearhead strategic initiatives to expand the cooperative’s reach and success. He will be responsible for fostering and enhancing partnerships with existing and prospective members, leveraging his expertise to develop innovative solutions that meet their needs and exceed their expectations.

“Chris’s comprehensive understanding of the consumer goods industry, combined with his analytical skills, consumer insights, and knowledge of industry dynamics, make him a valuable addition to our team,” says vice president of sales and business development Greg Fuller. “We’re confident that with Chris’ dedication to excellence and proven leadership, we will achieve our aggressive growth objectives and continue to improve the exceptional service we offer our members.”

Chris’s appointment underscores the dedication of Do it Best to investing in top talent to support the success of its members.

“As the Do it Best continues to evolve and adapt to the changing industry landscape, Chris’s strategic vision and collaborative approach will be instrumental in delivering value and fostering growth across the member network,” says Fuller.

About Lindsey Thompson

Lindsey joined the NHPA staff in 2021 as an associate editor and has served as senior editor and now managing editor. A native of Ohio, Lindsey earned a B.S. in journalism and minors in business and sociology from Ohio University. She loves spending time with her husband, two kids, two cats and one dog, as well as doing DIY projects around the house, coaching basketball, going to concerts, boating and cheering on the Cleveland Guardians.

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