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Spruce Up Spring Project Sales

Rather than focusing on selling products, concentrate on selling projects. The spring selling season is a prime time to promote project sales, because after a long winter consumers are eager to get outside and spruce up their homes and yards.

To get your share of the project sales, you need to have project starters priced competitively and be committed to maintaining a strong amount of safety stock of project killers. Turning a product sale into a project sale can mean the difference between a $3 transaction and a $100 transaction.

No matter what your customer has in mind, make sure your employees are prepared to help them plan and carry out their project every step of the way.

Project ideas:

  • Building a deck
  • Building a playset
  • Building a patio/walkway
  • Building a retaining wall
  • Cleaning windows
  • Cleaning/detailing cars
  • Driveway repair
  • Exterior painting
  • Installing a screen door
  • Installing an irrigation/sprinkler system
  • Installing landscape lighting
  • Interior painting
  • Landscaping
  • Lawn fertilization
  • Mower maintenance
  • Mulching garden beds
  • Organizing/cleaning the garage
  • Painting shutters
  • Patching up lawn
  • Planting a garden
  • Planting flowers
  • Planting trees
  • Repairing guttering
  • Repairing/replacing screens
  • Repairing a roof
  • Repairing a sump pump

About Amanda Bell

Amanda Bell was an assistant editor of Hardware Retailing and NRHA. Amanda regularly visited with home improvement retailers across the country and attended industry events and seminars. She earned a degree in magazine journalism from Ball State University and has received honors for her work for Hardware Retailing from the Association of Marketing and Communication Professionals.

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